The first prime lens for Sony NEX-FF E-mount camera will be Zeiss 35mm f/2.8. This lens is a compact and high quality lens and great start for the new NEX-FF camera. Also this new Zeiss 35mm f/2.8 is a perfect prime lens for street photography.
Sony NEX-FF is rumored to be announced on September 24, 2013, with a price around $3,000. Stay tuned for more info.
via: SAR
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