Sony a7R IV A Available for Pre-Order at Focuscamera in US

Good News!!! The new Sony a7R IV A is coming! It is now first available for pre-order at FocusCamera in US! It costs $3,498 and will be released in limited quantity on a “first-come, first-served” basis. Read More »

Nikon NIKKOR Z MC 50mm F2.8 Lens and Nikon NIKKOR Z MC 105mm f/2.8 VR S Lens Officially Announced

Today, Nikon officially announced two new Macro lenses: Nikon Nikkor Z MC 50mm F2.8 lens (Amazon/ B&H/ Adorama) and Nikon NIKKOR Z MC 105mm f/2.8 VR S Lens (Amazon/ B&H /Adorama). Read More »

Panasonic LUMIX S 50mm F1.8 Lens Officially Announced for $447.99!

Panasonic has just officially announced the new Panasonic LUMIX S 50mm f/1.8 lens. It is a prime lens for the full L-mount system developed in partnership with Leica and Sigma. This new lens is weather-sealed and freeze proof to -10°C/+14°F. It is the same size as several other Panasonic F1.8 primes, making it easy to switch lenses without having to recalibrate a gimbal, for example.

This new lens costs $447.99, first available for pre-order at B&H/ Adorama. Read More »

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