Sigma to Release a “Very Unique Lens” that Never Existed in the Market in 2015

Sigma 18-35mm f/1.8 DC HSM Lens
Sigma 18-35mm f/1.8 DC HSM Lens

According to CNET, in a recent interview with Sigma’s CEO Kazuto Yamaki, Sigma is planing to release a very unique lens next year that never exited in the market.

From CNET:

What new models can we expect? Replacements for mainstay lenses like the 70-200mm or models that fit into the holes of your competitors’ product lines?

Yamaki: We have two directions. We have to develop the traditional lenses like the 50mm f1.4, but the other direction is that I really want to make a very unique lens that never existed in the market. That is a big motivation for me. Sigma has a history of releasing unique new lenses. In the 1970s, Sigma was the first company that developed the wide-angle zoom lens. It was 21-35mm. We are always trying to some something new.

Is there anything new coming this year?

Yamaki: We have already announced our products for this year. Next year we will have several new items.

Something nobody else has?

Yamaki: Next year.

A zoom or prime [fixed focal length] lens?

Yamaki: Both. Well, we are still studying it. We’re not sure we can release it to the market. A new product is quite risky. Sometimes we have to give up in the middle of the development. We were very fortunate to complete the 18-35mm f1.8 design.

According to the Kazuto Yamaki, there is no new lens coming in 2014, we will wait until CES 2015 for new Sigma products announcement.

via: CNET

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