Sigma announced the new Sigma 85mm F1.2 DG | Art lens . It is a super-fast portrait prime for L and E-mount full-frame mirrorless cameras. It is currently being developed by Sigma with an expected launch in September 2026.
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Shoten GXTZ GFX to Z Mount Adapter Announced for Fujifilm GFX Cameras
Shoten has officially announced the GXTZ GFX to Z Mount Adapter, enabling compatibility between Fujifilm GFX cameras and Z-mount lenses. According to Fuji Rumors, this adapter opens new creative possibilities for photographers using Fujifilm’s medium format system.
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Nikon ZR “BayHem” Neon Camera Announced with 45.7 Megapixel Full-Frame Sensor
The Nikon ZR “BayHem” neon camera has been officially on display at the 2026 CP+ show, marking a new addition to Nikon’s Z series lineup. According to NikonRumors, the camera features a striking neon color design and boasts impressive specifications that set it apart from competitors.
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Viltrox 35mm f/1.8 APO Lens Announced with Advanced Optical Correction
The first image of the new Viltrox 35mm f/1.8 APO lens has been officially released, marking a significant development in the lens market. According to SonyAlphaRumors, the lens is an APO (Apochromatic) lens, indicating advanced optical correction and a step forward in lens technology.
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Canon Retro Concept Camera Showcased at CP+ 2026 with 30.3-Megapixel Sensor and Hybrid Viewfinder
Canon has unveiled a new retro concept camera at the 2026 CP+ show, drawing inspiration from its classic film cameras of the 1960s and 1970s. According to photorumors.com, the camera features a mechanical shutter and a hybrid viewfinder, among other notable design and technical elements.
MonsterAdapter LA-FZ11 and LA-NZ1 Z-Mount Adapters Announced for Nikon F and Contax N Lenses
MonsterAdapter has officially announced two new Z-mount adapters, the LA-FZ11 for Nikon F-mount non-CPU lenses and the LA-NZ1 for Contax N-mount lenses. According to NikonRumors, these adapters are designed to expand compatibility for photographers using Z-mount mirrorless cameras with legacy lenses.
Sigma Announces New 28-105mm T3 FF Cine Lens for Cinematic Production
Sigma has officially announced the new 28-105mm T3 FF Cine lens, designed specifically for professional cinematic use. According to SonyAlphaRumors, the lens features a constant T3 aperture, making it a strong contender for filmmakers seeking high-quality optics. This marks another step in Sigma’s expansion into the cine lens market.
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Brightin Star Announces 50mm F2 TRI-SIGHT E-mount Lens for Sony E-mount Cameras
Brightin Star has officially announced the new 50mm F2 TRI-SIGHT E-mount Lens, designed specifically for E-mount cameras. According to source SonyAlphaRumors, this lens marks a new addition to the growing lineup of third-party optics for Sony’s mirrorless system.
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Zeiss Otus ML 35mm F1.4 Lens Announced, Priced $2,299
Zeiss has announced the new Zeiss Otus ML 35mm F1.4 Lens for full-frame mirrorless cameras, available for Canon RF, Nikon Z and Sony E mounts. Continue reading “Zeiss Otus ML 35mm F1.4 Lens Announced, Priced $2,299”
DJI Osmo Gimbal Now Compatible with Apple Watch via DJI GO 4 App
According to dronedj.com, the DJI Osmo gimbal can now be controlled using an Apple Watch. This new feature, available through the DJI GO 4 app, allows users to make quick adjustments and monitor the gimbal’s status with ease.
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