Nikon will Release New Mirrorless Camera, According to Interview

Nikon FF Mirrorless Concept
Nikon FF Mirrorless Concept

According to recently report from Japanese newspaper Nikkan Kogyo Shimbun, they interviewed with Nikon’s president Mr. Kazuo Ushida on upcoming products from Nikon. Nikon president said that they are working on a brand new mirrorless camera (Could be Full Frame), the Nikon’s 100th Anniversary is coming, there is a chance that Nikon will release this kind of new mirrorless camera.

Interview from Nikkan Kogyo Shimbun:

Structural reform does not exclude all possibilities. In terms of product, you should also compete with medium and high-end SLR single lens reflexes. While targeting genre top, earn profits even if sales falls. With generations grew up on smart phones I will give out a “Nikonashii” mirrorless camera that made a difference to other companies in terms of performance. I want to overwhelm the performance of the lens by making use of industrial lens technology, but also need playfulness

via: NR

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